3D-printed-UA-Architech-of-Under-Armour

By On Mon, March 7, 2016 · 3D Printing, FashionAdd Comment
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There has been a lot of hubbub of 3D printed footwear, with everyone of Nike to New Balance exploring the innovation. As far as I can tell, yet, these firms are yet piloting the thought of 3D printed shoes and we’ve yet to see the trend to slip onto the feet of ordinary consumers. This holds true in these times as the latest brand to jump into the printed footwear race, Under Armour, launches its own limited production 3D printed shoe line.

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The Baltimore athletic wear developer has just revealed its initially 3D printed performance training shoe, the UA Architech. Designed via Autodesk Within software, at Under Armour’s Innovation Lab, the shoe showcases an SLS 3D printed midsole which utilizes generative create for a sturdy, yet cushioned heel, necessary for durablity training. The UA Architech in addition comes with a flow-molded auxetic upper for assist and flexibility and “Charged Cushioning” inside the shoe is intended for greater comfort.

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On March 18, the UA Architech can be on the market for purchase, but, if you’d like to get your feet on them, you will have to act swift. The company can just be selling 96 pairs at $300 every. If you want to see just how well these shoes can stand up under the pressure of their 96 owners, check out Gizmodo’s barrage of product testing. Those 3D printed heels quite do appear sturdy.

Michael Molitch-Hou

About The Author

Michael is Editor-In Chief of 3D Printing Industry and the founder of The Reality™ Institute, a service institute dedicated to determining what’s real and what’s not so which you don’t have to. He is a graduate of the MFA Critical Studies & Writing Program at CalArts, and a firm advocate of world peace. Michael already resides in San Pedro with his magical wife, Danielle.