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Nintendo 3DS sales up 80% year-over-year on Pokémon Go success

by • August 17, 2016 • No Comments

Nintendo had a quite excellent month in mobile gaming, according to NPD Group’s latest data. The 3DS won in both hardware and software sales for the analyst firm’s latest tracker report, with the 3DS and its family of systems (including New 3DS, 3DS XL and 2DS devices) up 80 percent for July this year versus July 2015. Pokémon Omega Red and Alpha Sapphire, the latest console titles in the franchise, were in addition up over 80 percent year-over-year.

The halo effect does not stop at the latest and excellentest in Pokémon console games, however: Sales of Pokémon X and Y, which were initially released in October 2013, were up a massive 200 percent compared to their sales in July of last year.

Confession: At very least one of those sales can be directly attributed to me, and a sample dimensions of one reveals which said purchase was driven directly by Pokémon Go hype.

Nintendo’s sturdy July wasn’t just a outcome of Pokémon Go carry-over interest, however; games for Nintendo systems took five of the top 11 spots for software sales overall, with Monster Hunter Generations coming in at a sturdy No. 1, and Minecraft: Wii U version, Pokemon Omega Ruby and Sapphire (both games which came out just about two years ago) and Kirby: Planet Robot in addition building solid showings.

Whilst Nintendo may not be building much directly of Pokémon Go in terms of percentage of revenue, the franchise’s big move to smartphones is yet filling the sales of the game company in key ways, and which’s a excellent set up for the commence of Pokémon Sun and Moon for 3DS this November.

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