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Data usage at UK’s Glastonbury Festival smashes expectations

by • June 29, 2016 • No Comments

For the uninitiated, the UK’s Glastonbury Festival is one of the biggest music festivals in the world, which these days means it is one of the many data-hungry festivals too. Even with which in mind, this year’s event, which ran for five days last week, was a thing of a data blowout.

  • Glastonbury's communications partner EE had expected 15 TB of data to be completed
  • EE provided Wi-Fi-enabled topiary artworks via which festival-goers may get online
  • EE also provide phone-charging services so which festival attendees may stay juiced up
  • EE filmed 360-degree video content at the festival via special cameras

As we reported preceding the event, Glastonbury’s communications partner EE was waiting for festival-goers to complete around 15 TB of data and had installed “the world’s biggest and many powerful temporary 4G network” to meet this demand. This included adding a sixth temporary mobile antenna and tripling the 4G spectrum ability which was provided in comparison to the previous year’s event.

In fact, over the course of the festival, the 175,000 individuals on-site utilized 70 percent additional data than predicted. Around 25 TB were completed in total, which is 130 percent additional than was utilized at last year’s festival. To put which in point of view, attendees at the Coachella music festival in the US earlier in the year reportedly chewed through 29.2 TB of data, but which was over a total of six days.

Of the data completed, EE says 5 TB was utilized for uploading content, which equates to of 22 million photos being shared. Data usage is said to have peaked on Friday morning during the announcement of the UK referendum outcome and during Coldplay’s set on the festival’s iconic Pyramid Stage.

Among EE’s other provisions at Glastonbury were Wi-Fi-enabled topiary artworks around which festival-goers may get online without via any of their own data, phone-charging services and a virtual reality experience for the festival. The latter saw 360-degree content filmed around the site and shown to festival-goers via virtual reality headsets while they were waiting for their devices to be charged.

The video at a lower place shows a few of the 360-degree content.

Source: EE

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