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3D Is The New 2D

by • February 1, 2016 • No Comments

Amitt MahajanCrunch Network Contributor

Amitt Mahajan is a founding partner of Presence Capital.

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User interfaces traditionally have been 2D for PCs and the web. Mobile phone apps, while supporting 3D for specific cases like games, in addition have been 2D. The Flat UI turn it into movement, although incorporating subtle elements of 3D, has only reinforced which 2D is the main and many optimal interaction mechanism for existing computing devices.

On the other hand, full 3D has always busy niches, such as games, movies and industry-specific applications. A fully 3D UI was never going to replace the current effortless and acquainted 2D interface of your PC or mobile phone.

Other attempts to usher in 3D via the web (such as WebGL or VRML) have always failed for the reason the web is natively 2D and simpler to learn and interact with via your finger or a mouse; 3D elements always only introduced unnecessary complexity and friction without providing a worthwhile improvement in user experience.

This is of to alter, yet, with the release of virtual reality (VR) devices this year and augmented reality (AR) devices in a few years. VR and AR have the future to completely alter our computing interface of being primarily 2D to 3D.

VR and AR donate immersive experiences to users by surrounding them with realistic 3D worlds. Additionally, new input devices like the Oculus Touch controllers or hand tracking via a Leap Motion controller allow for new 3D hand gestures. Almany all of the content already being turn it intod for VR can incorporate 3D elements.

Pinc is a VR company attempting to bridge the gap between 2D and 3D

Content being primarily 3D can have several implications and can provide new opportunities for startups:



Established 3D authoring environments like Unity and Unreal become increasingly additional valuable.
The primaryity of VR content in our day runs on either Unity or the Unreal Engine. As VR and AR become additional ubiquitous, the number of folks wanting to turn it into content for those platforms can in addition grow. These platforms are the default choice for folks entering the industry due to their created ecosystems and credibility (the primaryity of the top-grossing mobile and console games are created on these engines).

It is in addition complex for new players to enter this space for the reason of the time needd to not only turn it into the underlying rendering engine but in addition the comprehensive tool chain which enables non-engineering participants of a team, such as artists and game turn it intoers, to be productive.

Simpler ways to turn it into 3D content have to be turn it intod. There is not yet a WordPress or Weebly of 3D content, as there hasn’t been a primary demand or channel for it. It is arguable which the effortlessst 3D authoring tool in our day is Minecraft. SketchUp is in addition pretty effortless to use and is nearer to pro tools like Autodesk’s 3DS Max or Maya.

Professional 3D authoring tools can need to become additional cost-efficient. To turn it into a 3D version or character in our day, it needs an artist to initially turn it into the version, and so texture it. If the version is a character, they may in addition need an animator to rig and animate it. All of this work is time-consuming and makes creating 3D content a laborious affair (relative to 2D content creation).

Even with this extra effort, the content which’s generated is rarely photorealistic and frequently falls into the uncanny valley. Software which helps reduce this burden and helps turn it into additional photorealistic content is going to be valuable as the demand for high-quality 3D content increases. Our portfolio company Uncorporeal is tackling this problem with high end desktop vision innovation. 2D UI paradigms can need to be rethought for 3D.

Every new platform has faced much like challenges. When the mouse was introduced as an input device and when we learned how to use finger-based touch gestures for smartphones, we had to rethink how many of our core applications functioned. VR and 3D are in addition going to need a new set of interactions.

Below, Leap Motion demonstrates its 3D interaction engine.

There are going to be a lot of expanding pains as we transition of 2D, but we experience the real world in 3D and it’ll be amazing to interact with desktops in the same way.

Featured Image: FotoYakov/Shutterstock


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